Canada’s Only Finalist in “Cradle to Cradle” Green Building Competition is from BC
Canada™s Only Finalist in Cradle to Cradle Green Building Competition is from BC
Vancouver, BC ” September 16, 2013 ” GR Green™s President, Geoff Wensel, cannot hold his enthusiasm: This is big news for a little green start-up from BC. To be shortlisted as one of the best new green products in the world is already a prize. Becoming one of three winners sharing a cash prize of $250,000 on November 15th would be icing on the cake.
GR Green Building Products Inc. (GR Green), a manufacturer of roofing and siding products from waste limestone and recycled plastic is one of 10 finalists in the Cradle to Cradle Product Innovation Challenge on green building products.
The Challenge was to create a building product that is safe, healthy, affordable, effective, and designed to be returned safely to nature or industry after use.
GR Green developed a new patented process to up-cycle 44,000 plastic bags and 4,400 plastic milk bottles into a new roof that looks natural and costs less that real slate and cedar. The best part is that the whole process is waste free, causes virtually no CO2 emissions and finished products can be recycled into new products after 50+ years of use.
Cradle to Cradle Products Innovation Institute, in partnership with Make It Right launched its first Challenge in November 2012. By June, over 100 products had been entered. These innovations embody shared values of practical sustainability and entrepreneurship said Bridgett Luther, president of the Institute.
To win the Challenge, GR Green products must follow the Cradle to Cradle CertifiedCM Product Standard: material health, material reutilization, renewable energy & carbon management, water stewardship, and social fairness.
Winning products must also be accessible for the affordable housing market, where health impacts from conventional building materials are rising at an alarming rate.
GR Green is a member of Foresight the newly formed Cleantech Business Accelerator. We are delighted that Canada is being represented on the world stage by a BC company that has such a deep commitment to green manufacturing. They have a great Product and high potential for profitability and job creation, said Neil Huff, Managing Director of Foresight.
For more information, please contact:
Director, Market Development
GR Green Building Products Inc.
About the Cradle to Cradle Institute
Cradle to Cradle Products Innovation Institute is a non-profit organization created to turn the making of things into a positive force for people, economy, and planet.
About Make It Right
Founded by Brad Pitt in 2007, Make It Right builds homes, buildings and communities for people in need. All Make It Right projects are LEED Platinum certified and Cradle to Cradle inspired”meeting the highest standards of green building.
Foresight Cleantech Accelerator Centre is a non-profit organization Sponsored by BC Innovation Council. Its mandate is to help clean technology entrepreneurs form and accelerate their companies in BC, Canada through education, mentoring and networking.